6. Effect of good and poor colour selection

Effect of good choice

Helps create an attractive interface: Soft gradients, interesting patterns, good contrast
Colour palette can reflect the corporate image : Uses the same colour choice as all other company material
Colours helps identify where you need to input data e.g. Input boxes with very light grey text inside is a popular method
Blocks of colour can visually separate sections
Certain colour combinations are considered to help a dyslexic person read the text a bit easier. Avoiding some colour combinations may assist with colour blindness.



Effect of poor choice

Poor colour choice can be very tiring on the eyes
Incoherent colour choices can lead to a confusing interface e.g. too many colours, poor contrast etc.
Poor choice of colours can make it difficult if you are colour blind
If there are corporate colour guidlines and you do not follow them, then it may impair the brand image

 

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